Dabur Launches INR 500 Crore Investment Arm to Back Digital-First Startups
- Nov 2025
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New Delhi | October 2025 Dabur India on Thursday announced the launch of Dabur Ventures, a new investment platform with a capital allocation of up to ₹500 crore, aimed at acquiring stakes in high-potential digital-first businesses. The fast-moving consumer goods (FMCG) major said the investment will be funded through internal accruals from its balance sheet.
The platform will focus on new-age startups operating with digital-first models and scalable growth potential, as the company sharpens its strategy to tap into evolving consumer trends and expand its footprint in the emerging D2C (direct-to-consumer) and e-commerce ecosystems. This move comes at a time when Indian tech startup funding has jumped significantly, signaling renewed investor confidence in the ecosystem.
"This initiative is part of our larger transformation agenda as we evolve into a future-ready, innovation-driven organisation," the company said in a statement.
Financial Performance: Net Profit Rises 6.5%
Dabur also reported a 6.5% year-on-year increase in consolidated net profit for the September quarter, at ₹453 crore, compared to ₹425 crore in the same period last year.
- Consolidated Revenue: ₹3,191 crore, up 5.4% YoY
- Profit Growth Driver: "Steady performance across key verticals despite short-term GST disruptions," the company noted.
Dabur continues to maintain strong momentum across its healthcare, personal care, and food segments, even as it navigates macroeconomic headwinds and regulatory shifts. The company's venture into digital investments reflects the broader trend of India's new foreign investment rules supercharging startup growth and traditional businesses embracing digital transformation.
With the launch of Dabur Ventures, the company joins the growing list of legacy FMCG players exploring corporate venture capital (CVC) routes to stay competitive in the digital age. This strategic shift aligns with the AI revolution defining business trends and impacts across industries. The move also parallels recent unicorn success stories like Porter joining the unicorn league with USD 200M raise, highlighting the robust investment climate in India.
The ₹500 crore fund is expected to be deployed gradually over the coming quarters, potentially targeting startups that leverage martech and smarter marketing solutions or those tapping into India's booming creator economy, which is projected to reach USD 1 trillion in the future. As traditional FMCG players increasingly embrace vibe marketing strategies born for the AI generation, Dabur's investment arm positions the company to capture emerging opportunities in digital commerce and consumer engagement.



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